How Your Website Can Out Rank The Competition

Posted by 17 Oct, 2009

Today most companies and SMEs have a website.  Often start up businesses develop their website before they find an accountant or finalise their business plan.  However once the site is up and running and despite all the current hype about search engines, social media and mobile communications, often the poor old website is then left completely to its own devices.

This is not unreasonable,  many SMEs have their work cut out managing the day to day running of  their business and actually getting the work done that pays the bills; and the processes involved in measuring the performance of a website historically have not been exactly user friendly.

Nevertheless consistent marketing of your business is key, especially in difficult market conditions and  your online presence is  one of the most important tools in communicating to potential customers.  So it is important to get the very best return on the time and money invested in it.

Now Applause has an answer to the problem; we are offering a free visual website profile that will give you a simple visual analysis of how your website is performing and how it measures against those of your competitors.  It will also tell you what you need to do  to outrank the competition and you can opt to receive a monthly update showing how improvements are affecting the profile on an ongoing basis.


Our FREE profiler presents the following information in a simple and easy to understand graphical format :  1. Three key tasks you can complete to improve web performance; 2. Your google page rank for your top ten chosen key words you would like to be found by; 3. your ten nearest competitor websites (very useful for subsequent analysis).

We can also provide an in depth analysis report which provides the following information:

Overview: SEO score, Content score, Visibility Score, Top 3 Issues, Key Performance Indicators, Keyword Analysis, Competitor Keyword Analysis, Links to research and related articles.

SEO Score: No of incoming links, Link authority, Keyword cloud, Link domain, Link domain extension, Dmoz listing, Yahoo listing.

Content Score: Internal/External link analysis, Content/tag analysis

Visibility Score: Best search engine positions by key phrase, Overview of visibility, Best SE positions, Monthly evolution reports, Graphical evolution key performance indicators

Competitor Analysis: Top ten competitor analysis by keyword/by search engine/by competitor

Keyword Analysis Tool

If you would like to out rank the competition and take advantage of our no obligation free offer call 0117 933 4416.

Categories : internet and web


One Response to “How Your Website Can Out Rank The Competition”
  • Trevor James says:

    I also think a lot of people create a website thinking that is all the marketing they need, but underestimate the amount of active effort that is needed by a potential customer to visit it. Unless you are already a household name, a website really needs to be supported by some other marketing method in order to drive traffic towards it. Ideally a mailer, brochure, or targeted email that is well designed and reinforces the brand image of the company.

Leave Comment



Current month ye@r day *