Applause recently teamed up with one of the south west’s leading digital signage companies Inurfacemedia to deliver a retail display signage solution for Banham Locks London showrooms. Banham Locks is an established business of 80 years and now one of the largest suppliers of burglary prevention systems in London. They had expanded their business portfolio and wanted to inform customers visiting their showrooms of products and services that they might not necessarily be aware of.
Inurfacemedia were commissioned to provide a range of digital signage display units and teamed up with Applause in providing media rich product information to customers and visitors browsing in-store and viewing street side. Banham said ” We have found the signage systems an invaluable resource to introduce customers, who traditionally purchase one type of security product, to other areas of our our business such as fire protection, garage and window security and cctv monitoring. In addition we have noticed increased footfall due to the window display units which engage and interest street browsing.
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