August 25th, 2009
The Wales & West Festival is an annual exhibition and competition event for amateur wine and beer makers from all over the country. Some 500 or so members, friends, wine and beer making circles gather each year to enter a national competition, reunite with friends, enjoy music and entertainment and take part in wine and beer tutored tastings.
As this year was a special 45th Sapphire Anniversary of the first Festival the organising committee encouraged members to photograph and record video of the weekend event. Applause was then asked to assemble and edit the digital video footage into two programs, a short 4 minute taster Flash video to be displayed on You Tube and a longer 15 minute streamed video to run together with the 4 minute option and hosted on the Wales and West web site. Applause also encoded the video to mp4 format for mobile video delivery.
Judges Convenor and Vice Chairman Ron Williams commented “Amateur associations such as ours can make good use of these new viral marketing technologies as an extremely cost effective way of publicising our events. We hope that such publicity will in turn encourage people to join in with local groups of people interested in socialising and learning more about wine and beer making”
Applause has built a trusting working relationship with the The Wales and West Committee over a number of years and once again they have asked us to start work on promotional leaflets, schedules and booking forms for next year’s 46th Conference and Festival to be held 28th – 31st May 2010. And also to look at social and viral marketing technologies to reach potential interested groups.
p.s. All the material for the promotional flyers, brochures, booking forms and leaflets have now gone to print and scheduled to be sent out during November
Posted in Projects 2009, conference & exhibition, podcast & webcast | No Comments »
August 24th, 2009
Newly formed conference and exhibition equipment and stage hire company Set and Staging Ltd has launched their new website. Currently providing an overview of event hire services and an on-line database driven enquiry and quotation facility. The website’s future development will include full equipment specification, bar-code tracking and on-line ordering.
For more information:
www.setandstaging.co.uk
Applause web services
Posted in Projects 2009, internet and web | No Comments »
August 24th, 2009
Alfa Romeo dealerships around the country will be using digital signage technology LCD screens to display video of the new Alfa Romeo Mito and ‘159′ models, illustrating key engineering philosophies and lifestyle enhancement with corporate marketing video and customer testimonials. Video footage has been edited and encoded to provide a series of looped DVD video. DVD masters then duplicated for distribution to dealerships.
Posted in Projects 2009, interactive media | No Comments »
July 22nd, 2009
We’re delighted that one of our clients creative video company CCTwo has been awarded 13th place in the Bristol Media’s Top 100 Creative Companies in the South West. Continuing from the work done on CCTwo’s stationery, email templates and promotional mailing. We are currently working on email and mail marketing follow up promotions
Posted in Projects 2009, design for print | No Comments »
July 22nd, 2009
The venue finding and conference logistics teams at award winning events company Conference Connections have launched a new quarterly newsletter, providing the latest information on national and international venues and conference centres.
Applause have created a new brand identity, logo design and layout for the newsletter which will be distributed intially in printed form to give recipients the option to opt in to an email electronic version.
Posted in Projects 2009, conference & exhibition, design for print | No Comments »
June 13th, 2009
We are currently running a summer special offer on web hosting and domain services.
This will be a particularly useful cost reduction for small businesses wanting to move up from blueyonder, hotmail, yahoo etc web accounts to a more professional business .co.uk domain and email address. Or to move existing accounts to a more cost effective host that combines professional hosting and web services with a personal client relationship.
We provide a wide range of options from simple blog hosting and personal domains to high bandwidth video streaming, e-commerce and business applications and are looking to build trusting and long term relationships with new clients.
Click this link for details of the offer
Posted in internet and web, news | No Comments »
June 6th, 2009
Preparing and writing proposal or tender documents is a time consuming and exhaustive process, with information and key budgetary details not available till the last minute and your sales people constantly honing and changing the text right up to the wire. But despite all of this you also know that you want the document to be well designed and professionally presented in order to stand out from the other competitor proposals on the client’ s table.
By using Adobe’s InDesign and InCopy technologies we can help with this process. Allowing content providers to work in MSWord or InCopy to provide the raw text, while we integrate content with design and layout. If you would like to know more please call to see how we can relieve some of the stress in providing creative design and content clarity to your proposals
Posted in Projects 2009, design for print | No Comments »
May 29th, 2009
Pensford’s second festival is coming up – July 17-19 2009. They are still fundraising to repair the local community hall so budgets are very tight. We produced a low cost website for them last year and keeping the existing format have updated the content and produced promotional flyers, leaflets, posters and roadside signage to advertise the event. It is a great day out especially if the weather is good, sunshine, countryside all around, few beers and a barbeque. What more could you want! Info on www.pensfordbeerfestival.co.uk
Posted in Projects 2009, design for print, internet and web | No Comments »
May 1st, 2009
Why splash out on a website – when you can rent one for a lot, lot less?
Customers will judge you by your website… and first impressions count. Research shows that you have just seven seconds to make that impression. Get it right and you’ll win business – often from unexpected sources. Get it wrong and you’ll be dismissed as amateur.
But funding a professionally-designed website can cause problems for the cash flow of the average small or start-up business. Here at Applause, we’re offering the best of all worlds: a ‘rental’ solution that allows you to significantly reduce the cost of generating a professional website, and then spread the cost over monthly payments.
www.999website-rental.co.uk is the fast, flexible and inexpensive way for business start-ups, small businesses, charities and social groups to create a powerful on-line presence. For just a £99 set-up fee and £9.99 a month, you’ll have your own domain name, a site with real impact setting out your organisation’s products and services – complete with images – and hosting on a robust server. You’ll even have your own dedicated email facilities.
You may not have the resources to fund bespoke web development, but you need to make potential customers sit up and take notice. This is the solution that ticks all the boxes.
www.999website-rental.co.uk is based on a design template system: you simply pick your design from a choice of standard ones on offer, or ask us to take the style from an existing website, provide words and pictures then we do the rest.
What’s more, www.999website-rental.co.uk grows with you: if you want to upgrade or add features such as search, a news section or a search engine optimisation we’ll be there to do it for you.
We think it’s the smartest web design service currently available; and for anyone who hasn’t got a big budget to spend, there’s no
Posted in Projects 2009, internet and web | No Comments »
May 1st, 2009
When creating business stationery, designing a new businesses logo or gathering photos, graphics, video media etc for a marketing project, it is worth looking over all the purposes that you might put these assets to. You might say well that’s pretty obvious, but you would be surprised how often media is created for one purpose, paid for, and then to discover it won’t work for another. A common problem is authoring media for web which by nature is small, compact and at computer screen resolution and finding it turns into a mushy mosaic when produced as an exhibition banner!
We try to ensure your money is spent in the right way developing media assets that you only pay for once and can use for may purposes
As a recent example we have just produced a range of stationery and marketing media for two new companies CC Two video services and Set & Staging conference equipment hire. Using logo design provided by Neil Phipps a local designer Applause has created artwork for the conventional letterheads, comp slips, business cards. But also provided more specific print and online solutions for email stationery, bar code labelling, dvd digipack cases, powerpoint and proposal document templates and exhibition pop up banners.
Posted in Projects 2009, conference & exhibition, design for print | No Comments »